Website checklist for HVAC companies
A plain-English checklist for HVAC company websites: tap-to-call, quote requests, after-hours contact, services, towns and hours.
Context: Jobber's 2026 report says 65% of home service businesses don't show business hours on their website, and 43% don't clearly list service areas. Source: Jobber 2026 Home Service Trends Report.
Tap-to-call
Number in the header, tappable, repeated lower on the page.
Quote or service request form
Near the top, short, and it actually sends. Test it yourself.
After hours
Say clearly what a customer can do outside your hours. Only promise what you really offer.
Services
Separate lines for repair, install, maintenance plans, and the systems you work on.
Towns and hours
The towns or counties you cover, and your real hours.
Google basics
A page title naming your trade and town, and a short description.
Broken links or code
Click every button. A validator can catch code problems browsers trip on.
If you run Google Local Services Ads
Google uses the hours in your Google Business Profile as your "business hours" for Local Services Ads, so keep them accurate and matching your website. Source: Google Local Services Help.
See what referrals see when they look you up
Free: the full report. That's 8 plain-English checks, each with what to fix. No card, no email, no account, nothing to cancel.
Optional: a $29 fix pack, one payment, with written-out fixes and a hand-off checklist for whoever runs your site. You (or they) apply the fixes.
Not a lead service. No subscription. We'll never call you.
The check shows what to fix. It doesn't promise calls or rankings.